Complimentary Research:
Video Banking: Differentiating
Customer Experience
in the Digital Age
Over the last 40 years, banks and credit unions have reduced costs by moving customers out of branches to other channels, including ATMs, contact centers, and digital self-service. Yet the reduction of operational costs have come with a price: The erosion of trust, loyalty, and satisfaction of your customers and members.
How can you reverse this trend? By adding metrics like retention, share of wallet, and lifetime value to customer service objectives and using tools like video that restore the human touch, build trust, and add to top line revenue.
Bottomline: Consumers embrace video communication – Banks and credit unions of all shapes and sizes should too.
Looking to make the case for your organization? Download this useful white paper and start defining your video banking strategy today.